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Like other large airlines, Global Airlines has a points-based incentive program. Customers who who join Global's FreeMiles program earn points by purchasing tickets from Global or by using their member number when purchasing goods and services from Global's business partners (hotels, rental-car companies, florists, and even movie-rental companies). The points can then be put toward the purchase of tickets for future flights. You work in the office that runs this program. Lately, some of Global's business partners have been grumbling that they are not getting enough business through this program. These are companies with big name recognition, and they feel they should be getting more for letting Global use their names to attract frequent flyers. So your boss directs you to design an email for the FreeMiles members announcing a special promotion that will generate more business for your partners. You will be offering your readers an opportunity to earn up to 25,000 bonus miles if they register for the promotion. Once they have registered, the number of purchases they make from your non-airline partners in a designated two-month period will determine how many bonus miles they will get. They will earn 1,000 extra miles per separate purchase, up to 25,000 miles. (Readers will find what "separate purchase" means when they go to the registration website.) Carefully consider the persuasive, logistical, and visual elements to include and then write a message.
A producer of felt-tip pens has received a forecast of demand of 31,000 pens for the coming month from its marketing department. Fixed costs of $25,000 per month are allocated to the felt-tip operation, and variable costs are 40 cents per pen.
Stone worth Paving Company specializes in highway paving jobs for state of Virginia. When the State first awarded Stone worth the contract, they stipulated a 1% penalty for each week Stone worth was late on a completion date. If you were Preston, wha..
The authors provide a summary of how "purchasing" has evolved into different forms. Please describe a similarity or a difference between a modern supply chain and sustainability orientations versus traditional purchasing and earlier distribution chan..
Some argue that income inequality results in unequal opportunities for various groups. Do you think that it would be better to live in a society where income is distributed equally, meaning that we all would earn $40,000/year? Why or why not?
Max Stamp approves study abroad documents for the University of Utah. Students must wait in line with their forms outside Max's office. One student at a time is allowed in his office and Max takes on average 25 minutes to evaluate each student’s set ..
Which project progress technique includes the essential features of a project plan, budgeted cost of work scheduled and budgeted cost of work performed?
what is the standard deviation mean and variance of a poisson distribution with an arrival rate of 21 customers per
For the data below, perform a simple moving average forecase of period n=2. Calculate the three performance measures: bias, MAD, and MSE.
If you do not know the business it is important to find out everything you can about it. One of the most important things to do prior to purchasing a business is "due diligence".
What are some of the factors that might influence how important purchasing is to the success of an organization?
Experience differentiation is an extension of product differentiation, accomplished by utilizing people's five senses to create an experience rather than simply providing a service.
Compare and contrast cost drivers and cost behavior? I need to complete a double spaced 2 page paper on cost drivers and cost behaviours
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