Figure out what particular market their focus should be

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Reference no: EM13882313

Case- HubSpot: Inbound Marketing and Web 2.0

Brief overview of the case:

*Have to come up with a solution and three alternative methods. I need you to come up with one of the alternatives which I will provide in the instructions below

The problem is figuring out the customers they want to attract. The solutions would be to continue to cast a wide net and attract all types of customers, narrow their focus to a particular market, or some combination of the two.

Instructions:

You're alternative to write about is the following: The company needs to narrow their focus to a particular market.

Read the case file and review the supplement and figure out what particular market their focus should be in and why going the route of a particular market is best route to take.

Roughly 500 words give or take.

Attachment:- Supplement.rar

Reference no: EM13882313

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