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BlingMyStyle, a fashion accessory shop in Soho, Manhattan, was set up by two Digital Arts graduates from Eastern, 6 months ago. While the in-store sales traffic seems to suggest that the store is really popular with the college students, their online sales are extremely bad. Unable to figure out why this is the case they hire you as an e-commerce consultant to help increase their sales. You quickly realize that they have no website marketing strategy in place – explain the various website marketing strategies available to them and which ones in your opinion they should implement.
Berman and Evans reference the American Customer Satisfaction Index in Table 20-3 of the textbook. Go to the ACSI website at www.theacsi.org and explore the website for a few minutes.
What is the role of the government in the professional sports industry? What should its role be?
You will research a company that uses supply chain management (SCM) and look at how their organizational profitability is affected by it. An explanation of how they use supply chain management
Describe the process you would follow to shortlist suppliers for this purpose. How will you determine if the supplier is an approved National Health Service (NHS) supplier?
Identify the primary ways in which the sourcing function impacts supply chain management (SCM). Find an industry example where sourcing has significantly benefited the firm and where it has significantly hurt the firm.
Briefly describe the implications of poor forecasting on a supply chain. In other words, what are some of the bad things that can happen as a result of inaccurate demand forecasts?
In the production of a part for a printer, four sequential operations are involved. Unit processing costs for the operations are $10, $6, $15, and $20, respectively. If no inspection is performed, what is the unit cost for an acceptable part? Assume ..
Complete the insourcing/outsourcing analysis. Prepare a report for the company president with the findings and your recommendation. Only one option can be recommended.
Find an interesting SCM problem from the real business world, make sure the problem can be solved through SCM concepts/tools
Describe the drivers for causing Haier to shut down the company's central warehouse. Describe what organizational and supply chain strategies Haier has used to become the number-one white-goods brand in China. Describe Haier's characters and strategi..
Explain the differences between transactional and relationship marketing. How do these differences lead to increasing emphasis on logistical performance in supply chain management?
examining supply chain profitabilityin this web research assignment you will research a company that uses supply chain
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