Explain the effects you believe the internets capabilities

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Q. Several companies use their brand as a competitive advantage. Given your knowledge about the global economy, identify three brands you believe have the strongest likelihood of remaining a source of advantage in the twenty-first century and Explain why.

Explain the effects you believe the Internet's capabilities will have on these brands and illustrate what should the owner of the brand do in light of them.

 

Reference no: EM1386853

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