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Explain Information marketing
Q1. Product versus Service versus Information marketing.
While all marketing is essentially the same, there are some aspects of marketing information and technology that does make it slightly more challenging. What do you think some of these things are?
Q2. Identify the marketing approaches used within the advertising of several organizations. For this you will first need to research what marketing approaches exist, and how they may be defined through advertising.
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Explain the Integrated marketing communication and e-business technology and how does it fit into the technology of e-Business
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For every of the following scenarios identify which data processing method (batch or online, real-time) would be the most appropriate
expands into the Middle East, India and China, revenue is growing at a 20% annually. Yet it is estimated that WU has only penetrated 15-20% of the $150 billion global money-transfer market.
Integrated marketing communication
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