Explain elements of culture that are likely to be important

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Reference no: EM131270889

1. Distinguish between beliefs, attitudes, opinions and interests. Explain the elements of culture that are likely to be important in any given situation using examples to illustrate.

2. Using an example of a values and lifestyle model, explain why understanding of cultural elements alone is not enough for effective marketing and marketing communications practice.

Reference no: EM131270889

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