Expand the in-n-out band to the east coast

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Reference no: EM13993428

Part 2 prepare a written recommendation that will be presented to the Vice President on whether to expand the In-n-Out Band to the East Coast. Websites that could potentially help you are SWOT; In-and-Out Burger

Strengths: Brand in fast food is established Experienced in food chains Customer recognizes the brand

Weaknesses: Health conscious products/ or substitutes are not offered No plan for expanding out of current location

Opportunities: Fast food market is the majority of the working population of the southeast Have opportunities for expansion

Threats: More people are becoming more and more health conscious Challenges that come with managing spread out businesses

Reference no: EM13993428

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