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Research the history and motivation behind PepsiCo’s “Pepsi Refresh” project which after big fanfare from marketing gurus was quietly dissolved. Evaluate this model of corporate philanthropy. Is this an example of strategic philanthropy? Should PepsiCo have been using corporate resources in this way? And why do you think they moved away from this philanthropy?
What facts/studies/expert opinions do they use to support their philosophy? Describe your feelings as a potential server of beverage alcohol on the impact of this organization on you as an individual and as you as a professional and your business.
Include a brief overview of different delivery methods for training and development, expected outcomes, and potential return on investment. Include a citation for your research.
What are the four basic phases of the innovative process? What is the importance of the design phase to the overall process?
Why is it important for a marketer to understand customers' online shopping habits?
A country’s trade balance is determined by:
question 1you are strongly directed to read carefully and analyze the information in the case must study before
Critically evaluate information from core business functions and the value chain to enhance knowledge of organizational strategic position and direction.
A bulleted summary of key points of the product strategy that could be used by a new sales associate to help them understand the product and situation.
If a company new to the international arena was negotiating an agreement with a potential partner in an overseas country, what basic steps should it be prepared to implement? Identify and describe them. Please write in your own words and at least 2 p..
Assignment on Market Position Analysis, Throughout this course, you will conduct a strategy audit for a selected company. Begin this assignment by selecting an organization for your course project activities. Describe the source of competitive adva..
Personal mastery is knowing and doing what is important to you. Personal mastery can be thought of as approaching one’s life as a creative work, living life from a creative as opposed to reactive viewpoint; this comes when one is doing what is import..
Project Risks Identification, Thoroughly describe each project risk (at least 8), which includes the source for identifying the risk.
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