Reference no: EM131164606
Assignment: Preparing a Comprehensive Case Analysis
Write a 5-6 page paper in which you complete the remaining steps of a comprehensive written analysis as described in Part 6 of the textbook, specifically:
• Prepare any two (2) of the following matrices to justify the strategies you will be recommending: SWOT Matrix, SPACE Matrix, BCG Matrix, IE Matrix, Grand Strategy Matrix, and QSP Matrix.
• Discuss the advantages and disadvantages of at least two (2) alternative strategies.
• Recommend specific strategies and objectives for the firm to follow over the next three (3) years. Include an itemized estimate of costs for each year.
• Compare and contrast your recommendations to the actual strategies planned by the company.
• Specify how your recommendations can be implemented and the results you expect. Include a recommended timetable for the action items you are suggesting.
• Explain in detail how you will review and evaluate the success of the strategies you recommended.
• Research and cite at least three (3) reputable, academic sources.