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Use the public relations campaign which is the subject of the Learning Team project introduced in Week Two as a reference (attached) Write a paper of no more than 1,400 words describing in detail the full array of internal and external stakeholders (publics) affected by the campaign. Evaluate the perceived needs of each of the stakeholder categories and critique how well your selected organization addressed the needs of each of those internal and external publics. Using the critique, provide and support recommendations based on how the organization could have been more effective in addressing the needs of each of the internal and external publics. Create and include a concept map that illustrates the internal and external stakeholders (publics) affected.
For this week's learning activity, choose and describe any one concept (PESTEL analysis) that you heave learned in this class and that you feel is applicable to your work
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