Evaluate how or why the business made such a mistake

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Why is knowing (or estimating) the product demand so crucial for a firm? In your response, include an example of a U.S. business that has suffered from poorly estimating the demand of its products. Evaluate how or why the business made such a mistake. (Include at least 2 cited references in APA 6th edition format. Assignment length should be 250-300 words)

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