Does the ama statement of ethics address this issue

Reference no: EM131003176

One source of new-product ideas is competitors. Steven Fischer recently joined Frankie and Alex Specialty Products as a brand manager. His new boss told him, "We don't have a budget for new-product development. We just monitor our competitors' new-product introductions and offer knockoffs of any that look like they will be successful."

1. Is this practice ethical?

2. Does the AMA Statement of Ethics address this issue? Go to https://www.marketingpower.com and review the statement. Then write a brief paragraph on what the AMA Statement of Ethics contains that relates to knock-off products. Here is the link:
www.ama.org/AboutAMA/Pages/Statement-of-Ethics.aspx

Reference no: EM131003176

Questions Cloud

How is mobile banking changing consumer behavior : How is mobile banking changing consumer behavior? What are the implications of this changing behavior in the future of banking

Outcomes based on an analysis of causal factors : In the past two decades, public health professionals have launched a variety of interventions designed to improve the health of low-income urban populations.

Discuss ways you might measure the future effects : Evaluate your OPM500 class work during the session and explain ways you could have performed better - identify topics you did not understand or successfully implement and, if possible, suggest how to improve the course material on those topics.

Do they have an app for smartphones and tablets : What technology enhancements need to be made to improve the customer experience?

Does the ama statement of ethics address this issue : Does the AMA Statement of Ethics address this issue? Go to http://www.marketingpower.com and review the statement. Then write a brief paragraph on what the AMA Statement of Ethics contains that relates to knock-off products

Write the differential equations using d-operator notation : Consider the Differential Equations (d2y / dx2) - (dy / dx) - 30y = 0, (a) Write the DE using D-operator notation (b) Solve the DE for y by solving two first-order DEs.

Create a detailed uml class diagram in astah : For each method that you identify, write the post-conditions and then write the associated unit tests. The post-conditions are to be written in the report. Ensure that they are clearly identified.

Determine best course of action for bringing this project : Determine your best course of action for bringing this project in on schedule and update your project plan to reflect your recommendation. Develop a 5-6 slide presentation for senior management outlining your proposed solution. You are seeking app..

What job do you plan to have in the health care sector : What are your professional goals? What job do you plan to have in the health care sector? What skills for this job do you currently have

User Account

All Pages