Does a small company need a formal strategic plan

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1. Compare the Canon and Nestlé styles of strategic planning and discuss why they are different. Is one better than the other and, if so, which?

2. Does a small company need a formal strategic plan?

3. Apply the basic implementation process outlined in Figure 13.1 to the current procedures of an organisation with which you are familiar. Where does it differ and where is it the same? What conclusions can you draw about the process?

Text Book: Corporate Strategy By Lynch.

Reference no: EM13922817

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