Discuss your social media and e-commerce strategies

Assignment Help Management Information Sys
Reference no: EM131293073

Assignment Handout

Please realize that the notes in the ‘callouts' on Page 5 showing a sample tech alert are REQUIREMENTS, not suggestions. Remember to explicitly tie your article summary back to the material presented in the text. Read the chapters BEFORE you look for articles.

TA #1: Tech Alert on IT & Strategy (Ch 3 or 4) -OR- Hardware/Emerging Technology (Ch 5)

Ch 3 or 4 IT Strategy option: Find one article that relates to the content covered in Chapters 3 or 4 in our text. For this option, choose one of the following approaches:

• Summarize a recent ‘real-world' example that illustrates one topic presented in one of these chapters or find a related article that extends the book's discussion on IT and strategy, and/or;

• Discuss or provide an example of a key term shown in the book margins from Chapters 3 or 4.

• Look at the discussion questions at the end of the chapter sections and find an article that helps you answer a question that is posed, or;

• Follow-up on a specific case study that is presented in the text or find comparable examples. If you choose this option, you must focus on new information about the organization that is not included in the text.

Chapter 5: Moore's Law and More

• Look for an article that discusses emerging technologies or trends discussed in the text, focusing on the use or potential use by organizations or individuals. Try to find examples of new products that illustrate the "fifth wave" of technology (RFID, wearable computing, emerging technologies).

• Other options would be to find an article that discuss Moore's law, the move toward mobile technologies (smart phones), advances in hardware technology, grid computing, or e-waste.

TA #2: Tech Alert on Software (Ch 11 or 12)

Chapter 11: Understanding Software or Chapter 12: Software in Flux

• Find an article that focuses on managerial advice or trends relating to Cloud Computing, Open Source Software, Service-Oriented Architecture (SoA), Enterprise systems, ERP, Software as a Service (SaaS), or;

• Look for an article that covers user interface design and/or trends/advances in the user interface (speech, gesture recognition, mobility, etc.), or;

• Find an article that discusses new system development or implementation in an organization--Success or Failure; or

• If you have participated in the implementation of a new information system deployment at work (even as an end-user), you can write up your experiences. No article is required if you choose this option, but the rest of the tech alert requirements must be followed (quote from text, etc.)

Technology Plan Assignment

Creating a business plan is the primary activity of BA 499 Business Planning, the capstone course required for business majors. The purpose of this assignment is for you to think about 1) how your type of business could achieve competitive advantages through the use of technology and 2) how information technology can be used to support your core transaction processing. To do this, you will need to find and examine two different software applications that could be used by your business. (If you don't have an idea for a business plan yet, that's okay - just pick a specific type of business that you could potentially be interested in.) Note: Many classes evolve around your business idea so it will benefit you in the long run to decide on a business type and use the same business for your remaining courses.

Secondly, you will need to develop your information system that is intertwined within your marketing strategy. Information systems will aid in customer data collection and can be used to facilitate customer retention if properly used to its full potential. You will develop a strategy that uses your information system to attain and retain current and future customers.

Formatting and Content Requirements: Your report must be a minimum of three full pages (max 5) and should be professional in appearance. Specifically, include a centered title at the top of the first page, and create a page footer with your name, date, and page number (in Page x of y format as shown in this document). The following five sections should be included with underlined headings, paragraphs should be single-spaced with double-spacing between and no extra spacing between lines. Use Times New Roman 12-point font.

Business Description:

• Provide a thorough description of your potential business: products/services your business will provide, your target market, an estimate of the size of the business, and where your business will be located. If you are proposing a unique type of business, be sure that your business model (how do you make your money) is evident. Copying and using an existing business is not permissible. Be able to discuss why you chose a particular target market and location for your business.

Social Media and Marketing Strategy:

• Discuss your social media and e-commerce strategies. Some possible questions to consider: What types of Web 2.0 strategies would you employ? Would you have a web site? What purpose(s) would it serve? Do you anticipate conducting any B2B or B2C e-commerce? How can you use social media to increase your competitive advantage? Which social media sites will you use (you must specifically name the ones you will use)?

Information System:

• List at least five different pieces of data (other than name, phone, email) that you will collect from your potential customers - assume you can get any information you would like such as birthdate, social security #, etc.

• Two of the five pieces of data must be unique to your industry (e.g. if selling alcohol, you would need a birthdate). Be specific and use all five pieces of data. This is the heart of your information system so attention to detail is crucial. Specifically address what processes you will use to attain and retain your customers with your information system. For example, will you mail them a postcard on their birthday?

Data processing needs

• Look for a software solution that is specific to your type of business. General applications are available for common business tasks (such as payroll and accounting), but there is also a wide range of "vertical software applications" that address the needs of specific types of businesses, such as retail management, service management, restaurant management, fundraising, etc. Often, there are even more focused solutions within an industry type - for example, there is retail software specific to bicycle shops, restaurant management software addressing the unique needs of pizzerias, etc. Find software that is customized as much as possible to your specific business type.

• Describe why your company needs a software program and what type you are searching for.

• Find and compare two like applications (purchasable software or a web-based "cloud computing" solution) that address your core transaction processes. For example, if your business is a retail store, focus on a system that streamlines point of sale (POS) and inventory processes.

• Create a table (sample table shown below) to compare your selected programs using the format shown below. In the first column, list at least eight software requirements for your business, and indicate whether the solutions that you are considering would meet these requirements.

Example of selected software requirements for a Property Management Company. Start each requirement with a VERB - each requirement should complete the sentence: "The system will be used to ."

Software Requirements

Name of Software A

Name of Software B

Process Rental Income

Yes

Yes

Calculate Management Fees

Yes

No

Enter work orders for repairs

Yes

Yes

Issue monthly owner statements

Yes

Yes

Track tenant complaints

No

Yes

Track security deposits

Yes

No

Print 1099 forms

Yes

No

• Choose one of the two applications that you looked into and state why you would choose that application over the other.

• In narrative form, specifically describe two business processes that are automated or streamlined through the use of your chosen software.

Operating Environment

• Your solution will determine your hardware needs. What are the specifications of the hardware/operating system needed to run your chosen software? Most web sites include specific information on system requirements. List all of the requirements in this section.

• For every piece of equipment that your business needs, you need to provide the specifications of that hardware (processor speed, memory, OS, etc.).

• If your chosen solution is a web-based SaaS offering, you will still need to supply the specifications of the hardware and operating system that you will be using to access the SaaS.

• You will not get credit for this section if you merely put that you need a computer that can access the Internet.

Attachment:- Assignemnt_Handout.pdf

Reference no: EM131293073

Questions Cloud

Is the sarbanes-oxley act too strict not strict enough : This assignment provides you with an opportunity to summarize ethics in financial responsibilities and to evaluate ethical considerations of executive compensation by drafting a reflection paper. Does the government have a role to play? If so, in wha..
Explain how these aspects work together to perform : explain how these aspects work together to perform that primary function.are any aspects more important than the others? why or why not? how do you believe the hrm role can be optimized for shaping organizational and employee behavior?
Develop the project plan based on the project scope : A fund raising event by a Bank for a charity organisation - develop the project plan based on the Project Scope, Establish Project Priorities.
Successful fiscal stimulus : Some reject fiscal stimulus measures in all policy forms. Explain what the various limitations are to a successful fiscal stimulus. Be sure to consider the damaging activities and decisions of (a) private corporations, (b) commercial banks, and (c..
Discuss your social media and e-commerce strategies : Discuss your social media and e-commerce strategies. Some possible questions to consider: What types of Web 2.0 strategies would you employ? Would you have a web site? What purpose(s) would it serve?
Consumers in different parts of the world : Do you believe that companies should adapt their marketing strategies to cater for the needs of consumers in different parts of the world or should they keep it constant?
Demand curves for measles vaccinations : Part 1: Draw and label the supply and demand curves for Measles Vaccinations. Part 2: Use the double drop line tool to identify the market equilibrium quantity and price (Qm & Pm).
Air causing health problems for local residents : Grass seed farmers in Oregon burn their fields after harvest to condition the soil and to kill insects that harm grass. Such burning spews pollutants into the air causing health problems for local residents and creating an externality problem as ..
Write a paper enhancing organizational performance : Write a paper Enhancing Organizational Performance by Motivation,Organizational culture,Change management.

Reviews

Write a Review

 

Management Information Sys Questions & Answers

  Disadvantages of a lock down environment in it

Disadvantages of a lock down Environment in IT - I need assistance with figuring out some disadvantages a business may encounter from a locked-down IT environment.

  Environmental factors of honda motorswrite a 1000-1500-word

environmental factors of honda motorswrite a 1000-1500-word paper in which you identify the environmental factors that

  Description of customer service

Description of Customer Service -Show What can a company do to acquire and retain new customers?

  Analyze how the enterprise architecture affects organization

This assignment gives you the opportunity to apply your critical thinking skills and understanding of the course concepts to analyze how the enterprise architecture (EA) affects various elements of the organization

  What is advantage of buying a solution from another company

What is an advantage of buying a solution from another company? IT personnel who understand both the technical IT infrastructure and management of the business fill which role?

  Strategic importance of information management

Critically analyse the theory, concepts and models of operations and information management and demonstrate an understanding of the strategic importance of information management in global organisations.

  The strategic importance of customer relationship

the strategic importance of customer relationship managementdescribe the strategic importance of customer relationship

  Answer the following question using apa style and citing at

answer the following question using apa style and citing at least one credible source per answer with in-text and

  Explain how health care organizations use secondary data

Write a paper comparing and contrasting the collection of secondary data and their uses versus the analysis of current health care records and internal data such as incident reports and patient surveys. Explain how health care organizations use se..

  Why the customer contacts system hold inaccurate information

In order to understand why the Customer Contacts system holds inaccurate information, it is necessary to identify each of the four key systems at Minitrex. In particular, please identify the flow of information among these systems.

  Company''s standards in relation to technology

technology usage policies - Being considered an ethical company by consumers can help a company to increase its market share. How can a company's standards in relation to technology help them to be seen as ethical?

  Important resource in the health care facility

Justify the function of a master patient index. Discuss how the master patient index is an important resource in the health care facility

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd