Discuss what the organization provides

Assignment Help Marketing Management
Reference no: EM13872651

Professional organizations that are specific to career areas are a common way that professionals stay in touch with current issues in their field. For instance, the Business and Professional Women (BPW) is a common group in many cities. They offer workshops, conferences, and meetings that provide opportunities for training, skill building, and networking. Professional Fire Fighters is another example and have similar groups and offerings for their professionals. Research to find one professional organization, either locally or nationally, that you feel will provide you with opportunities for professional development and staying current in your area. Discuss what the organization provides and how it will be a help to you personally.

Think of a company that has provided great customer service to you recently. What did it do? How did it go beyond what you expected? What do companies have to do to get employees to deliver such services.

Recall the last time you had an unsatisfactory encounter with a service provider. Given the dimensions of service quality, exactly where were the negative gaps between expectations and the actual service. Next, contrast the unsatisfactory experience with a positive one.

There are many challenges Marketing Managers face when marketing services. This discussion will focus on areas such as intangibility and how managers can make their services more tangible. Pick two services companies, one consumer company, and one business-to-business (industrial) manufacturer. What can a company in each of these industries do to make its services more tangible to customers?

Reference no: EM13872651

Questions Cloud

Commonalities and differences between lacan and freud : Hello can someone tell me the commonalities and differences between Lacan and Freud's respective theories of the psyche?
How much place plus should be willing to pay consulting firm : Assuming that the consulting firm could supply an accurate report, determine how much Place- Plus should be willing to pay the consulting firm and how efficient the information will be.
What is the sensitivity of npv to each of these variables : McGilla Golf has decided to sell a new line of golf clubs. The company would like to know the sensitivity of NPV to changes in the price of the new clubs and the quantity of new clubs sold. The clubs will sell for $700 per set and have a variable cos..
How can the organization use technology to change : How can the organization use technology to change this balance for an advantage?
Discuss what the organization provides : Research to find one professional organization, either locally or nationally, that you feel will provide you with opportunities for professional development and staying current in your area. Discuss what the organization provides and how it will b..
Americans support the legalization of marijuana : . Currently, about _____ of Americans support the legalization of marijuana.        50 percent        40 percent        60 percent        30 percent
Discuss the firm objective of profit maximization : Discuss the firm objective of profit maximization
Which the omb distributes amounts appropriated : Type of fund used to account for commercial- type operations of federal agencies Action by which the OMB distributes amounts appropriated by Congress
How do wireless phone makers attempt to differentiate : How do wireless phone makers attempt to differentiate their handset offerings?

Reviews

Write a Review

 

Marketing Management Questions & Answers

  Explain demographic analysis

Explain Demographic Analysis and How might these two market research sources help a company develop a marketing mix

  Use the virtual organization link on the student website to

resources university library kudler fine foods virtual organizationuse the virtual organization link on the student

  Explian the major environmental facts and trends

Discuss the major environmental facts and trends in the foreign markets that might affect sales of the product

  Write a polynomial to represent the total dollar amount

Write a polynomial to represent the total dollar amount of each investment that earns at a scale factor of x: Austin deposits $560 a year into his college tuition account for 6 years,

  Company-business profiles

Final portfolio for the class will be to create a marketing plan for the company of your choice. You will need to select a company that you have not used for your other assignments in the class. Your plan information should address all areas c..

  Discuss the marketing channel you have selected for the

for this course you will be developing a marketing plan for a new product or service. each week you will develop a

  Explain ebusiness- key informaiton

Explain EBusiness- key informaiton and Choose one site you feel does an excellent job on all the aspects of an effective site and create a presentation

  Question regarding consumer behaviour1 explain how red bull

question regarding consumer behaviour.1. explain how red bull has been able to arouse and activate the consumer

  Discuss the impact of this legislation on your local school

The Federal No Child Left Behind (NCLB) education reform law (which was signed into law January 8, 2002) ties federal aid for the schools to the school system meeting academic standards and adhering to policies set by the federal government. discu..

  Critical analysis and level of argument

Conduct primary marketing research for the customer acceptance of a new product that has not been marketed to Singapore in the form of a questionnaire survey comprised of 15 to 20 items. Critical analysis and level of argument

  How sponsor building brand equity through this sponsorship

Choose an event with a corporate sponsor. How is this sponsor building brand equity through this sponsorship

  How will you deliver your product marketing channels and

how will you deliver your product? marketing channels and decisions relating to how you deliver your product are just

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd