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Based on the information provided about the 5 demographic age groups in the U.S. population, explain how companies could alter two different marketing mix elements to better appeal to each one of those 5 groups (that would be 10 suggestions total--two for each demographic group). Be sure to explain why each change will better appeal to that group of customers (your reasoning for the changes). You can use the same company or several different companies in your answer, but be sure to cover each demographic group separately (you do not have to stick with the same two marketing mix elements each time). Feel free to use any companies for this (i.e. McDonalds, General Motors, Kellogg's, Nike, etc.).
GH4. What is going to be the average number of attendees in the computer area (either waiting for a computer or using a computer)? (Your answer does NOT have to be an integer.)
Are well-established firms or new entrants more likely to a) develop and/or b) adopt new technologies? What are some reasons for your choice?
To what extent should patients be involved in continuous quality improvement? Should all patients be considered partners in their care? Why or why not? With an aging population, is this a reasonable expectation? What can healthcare organizations do t..
Compare the steps described for the B2B buying process with the steps your own consumer buying process.
What unique aspects of the software industry created the opportunity for Microsoft’s monopoly and anticompetitive practices? Discuss the role of Microsoft’s leadership and corporate culture in generating a large volume of ethical and legal issues. Ho..
Apply theories, models, and practices of global operations management to address business problems. Integrate operations management analyses into general business management planning and decision making.
What factors enter into the choice of a value for the smoothing constant in exponential smoothing? What are the major tradeoffs in capacity planning
Suppose you are a government official of a small but fast growing emerging economy. A company wants to come to your country to start selling a clean fuel that has previously been unavailable there, and it wants to pump the fuel directly into your cou..
The systematic approach to training involves needs assessment, program design, implementation, and evaluation.
What is one advantage to a national policy that must be implemented by one agency of the federal bureaucracy? What is one option to maintain the advantage of the national policy discussed above.
why is an understanding in ethics important to the overall strategy process and how does an understanding of ethics
Highlight two companies within the same industry; one with above average customer service and the other with status quo or poor customer service and try to identify the business orientation and what if any CRM is being used operationally for each.
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