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1. What is business research? Why should there be any question about the definition of research?
2. What is the difference between applied research and basic or pure research? Use a decision about how a salesperson is to be paid, by commission or salary, and describe the question that would guide applied research versus the question that would guide pure research.
5. A sales force manager needs to have information in order to decide whether to create a custom motivation program or purchase one offered by a consulting firm. What are the dilemmas the manager faces in selecting either of these alternatives?"
6. You observe the following condition: "Our female sales representatives have lower customer defections than do our male sales representatives."
a Propose the concepts and constructs you might use to study this phenomenon.
b How might any of these concepts and/or constructs be related to explanatory hypotheses?"
Describe the five-stage purchase decision process for a typical Groupon user. What are the possible psychological and sociological influences on the Groupon consumer purchase decision process?
marketing research project project that required to plan and strategize effectively. if you use your time efficiently.
Since you have been keeping a reflection journal, include a paragraph about how your consumption habits may have changed since the beginning of the semester
leaders face many hurdles when leading in multiple countries. there are several examples of disastrous public relations
write a 350- to 500-word paper in which you complete the following middot describe the primary components of a
Choose a company and discuss their branding.
using the company you chose to study throughout the termnbsp research how the company employs a social media strategy
Explain Discussing Electronic Commerce Communications and how do business-to-business sales communications differ from selling to individuals
Describe the importance of the offer and acceptance for the formation of a valid contract Show the impact of express contract and implied contract Examine the meaning and effect of express terms in contracts
A consumer purchases a blender from a retailer for $60.00. The retailer's markup is 27%, and the wholesaler's markup is 19% both based on selling price. For what price does the manufacturer sell the product to the wholesaler?
create a new product or service for an existing organization. this product or service will be the basis for your
Explain Marketing elements to a new product and Identification of the elements of the modern marketing system as the relate to your product
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