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April 23rd 2016. BEIJING: “Toyota Motor Corp. (TM) is considering whether to launch a new, small, low-priced car in China, Toyota Motor (China) Investment Co. President Masahiro Kato said Toyota hopes to introduce such an entry-level car within five years and the model could be developed specifically for the Chinese market.” What would be the top 4 information about the Chinese market you would want to know before launching this project? Should GM or Ford also launch their own version in China? List one argument in favor of such launch and one against. Some (including yours truly) are predicting a real estate bubble burst in China in the near future. Should Toyota wait and see? List one argument in favor of such launch and one against.
What are 2 qualities that you think are essential for the project manager to have for this project to be effective and successful? Why are these qualities essential?
A producer of felt-tip pens has received a forecast of demand of 33,000 pens for the coming month from its marketing department. Fixed costs of $27,000 per month are allocated to the felt-tip operation, and variable costs are 25 cents per pen. Find t..
You have been asked to come up with a new ad campaign for a national pizza chain. You would like to target both young adults and families with children, but you don't have the budget for two separate campaigns. What are some variables that you could ..
What are the benefits of organizations, companies, and businesses NOT using a pure organization structure in the work place?
Read Chapter Five, Opening Case, “Making Toys Globally” then answer the questions below. Presently, the use of lead in paint is prohibited for toys sold in the United States, but companies are permitted to sell toys made of plastic that has been trea..
Review information about uncertain reduction (Chap. 3 in the Dainton & Zelley textbook). Then refer to Table 3.3. Choose any ONE of the axioms (list it so we know which one you are discussing) and explain how this axiom played out in either assisting..
What is the recommended allocation for this type of investor? How would you modify your recommendation in part (b) for an investor who also wants to have at least 10% of his or her portfolio invested in the foreign stock mutual fund?
develop a 5-6 slide powerpoint presentation. explain the nature of project management the role of the project manager
To be successful in the new market segment, your team must efficiently accomplish the goals set by the company. Your manager, therefore, would like you to develop a leadership approach for each team member on your team based on the theories of lea..
Managers of High Tech Services (HTS) would like to develop a model that will help allocate technicians time between service calls to regular-contract customers and new customers. A maximum of 80 hours of technician time is available over the two-week..
Develop a PowerPoint presentation on the education industry with recommendations for companies competing in the education industry. No large sections of text within the presentation.
What are the 5 steps in marketing research approach. What is market segmentation, and why is it important? Explain difference between mass customization and build to order.
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