+1-415-670-9189
info@expertsmind.com
Determine distribution strategy relative to target market
Course:- Marketing Management
Reference No.:- EM13882584




Assignment Help
Expertsmind Rated 4.9 / 5 based on 47215 reviews.
Review Site
Assignment Help >> Marketing Management

You will now consider mechanisms by which your customers will purchase your products and / or services (e.g., online, storefront, direct sells) and the primary manner in which you intend to reach new customers (e.g.,TV, radio, social media, special events). Consider the marketing materials that you intend to use.

According to the textbook, marketing materials are collateral used to promote your business or products. Promotional strategy may include free trial offers, money-back guarantees, and buy two (2) for the price of one (1) type of deals. Write a five to seven (5-7) paragraph journal entry in which you:

1. Determine the distribution strategy relative to your target market, location, and selection of distribution channels. Indicate whether or not you will leverage the following strategies: a.use stores located in different regions b.sell online c.hire a sales team to sell directly to suppliers and door-to-door

2. Recommend three (3) strategy options that you could use in order to get your product or services out to your customer base.

3. Outline your main marketing goals for promotions, offers, and giveaways. Discuss the key types of marketing materials that you intend to develop and share.

4. Propose three (3) action steps that you can use to move your plan forward. Consider how, when, and who will be involved in the execution of this plan.

Answered:-

Verified Expert


Preview Container content

We know the fact that in order for providing effective services for the event of wedding we have to consider the distribution strategy in an effective way. Our target market is Brides, Grooms and their families. In order for meeting the requirement we are actually using the intensive distribution strategy. Most of the event management companies are using the intensive distribution strategy for making the function in an attractive way.

Location of business
In the starting phase we are actually focusing one or two cities in which we can able to expand our business in future. We are also considered different factors which will support the business to get maximum return. Our location is near to church and other religious places, so it will help to manage the events in an active way. We are following direct selling method, in which we can able to reduce the cost related with different operations.




Put your comment
 
Minimize


Ask Question & Get Answers from Experts
Browse some more (Marketing Management) Materials
From your research, discuss specific ideas or concepts regarding what proactive role can the HR department serve in helping the C-suite think about balancing competition and
What is your story, and why do you think the legislature should do more to support your efforts, perhaps by increasing funding for scholarships, decreasing the need for stud
Description of product, providing details on what consumer need the product fills, the physical description, any service components that come with it, as well as any after s
Write a white paper on a company of your choice and discuss the market segmentation within that industry along with the target market for the company and the selection proce
identify the fallacy used in the selected advertisements, discuss the primary reasons why you believe that the advertisers have used the fallacy in question, and examine whe
Explain Usability Testing - User-based or Expert-based and what type of usability testing will you prefer for the personal Web site you are creating as part of your project
Choose a role: researcher, consultant, or organizational leader. In this role, discuss how you would study and determine the values and ethical framework of an organization
Suppose that Westside's management in Problem 4 likes the operational efficiency of ordering once each month and in quantities of 1000 units.