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RC Cola is considering marketing a new, fruit flavored soft drink. It hires Mark-D Design to develop the can logo and design. RC calculates that a good design raises can sales and is worth $.75 million to them. They agree to pay $.60 million for an acceptable design. Mark-D spends $.45 million on developing the logo and design. The design can be sold elsewhere for only $.15 million.
Ex-ante, what is Mark-D’s expected profit?
Ex-post, what is Mark-D’ expected profit over its next best alternative?
If RC tries to hold-up Mark-D, what is the lowest price they can offer? What is Mark-D’s profit in this case?
If RC anticipates needing can design in the future, will this change its incentive to hold-up Mark-D? Explain.
Elucidate why an increase in one firm's output tends to deter production by the other.
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Suppose government spending increases. Would the effect on aggregate demand be larger if the Fed took no action in response or if the Fed were committed to maintaining a fixed interest rate? Explain why and give an example
When medical care is reimbursed through employer provided insurance whose welfare is ultimately affected when cost of medical care rises: the owners of the firm that pays the premiums, the government whose revenues are reduced because insurance benef..
In a perfectly competitive factor market, a firm faces a(n):
Suppose an airline is losing money because they cannot fill enough seats in their flights with passengers. The airline would offer a flight only if at least 70% of the seats could be filled. The average total cost for the typical flight is $12,600. W..
If a central bank reduced inflation by 2 percent age points also to made output fall by 3 percent age points for 2 years
determined that the consultation time was normally distributed with a mean of 15 minutes and a standard deviation of 2 minutes. What is the probability that the doctor will spend more than 11 minutes?
Compute the standard deviation of the return as a percentage over the coming year c) If the risk-free return is 7%, what is the risk free premium for a stock market investment?
Find the equation of the dominant firm's derived-demand function
A diminishing marginal rate of substitution implies that indifference curves are
Describe how much the consumer plans to spend in each year and how much she borrows or lends in the first year.
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