Describe the cultural environment of the country

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Reference no: EM13184870

COUNTRY ANALYSIS

1. Describe the population trends.

2. What is the gross national product and its' trend?

3. What are the key imports and exports?

4. What are the country's major industries.

5. Describe the political system and legal environment. Do they impact your business?

6. Describe the cultural environment of the country.

MARKET

1. Potential market size and attractiveness.

2. Define the target market.

3. Why is your product viable for your target.

4. What export route will be most appropriate in reaching the market?

5. Policies encouraging the purchase of local products and services.

Reference no: EM13184870

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