Describe the competitive priorities of southwest

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1. How would you describe the competitive priorities of Southwest? How does this differ from other airlines?

2. Is Southwest for all traveling customers? Why or why not?

3. Why is it important for Southwest to maintain its culture of humor on its flights?

4. Given that Southwest is the only major U.S. carrier that doesn’t charge for luggage, they are missing out on easy money, or are they? What is your take on this decision?

Reference no: EM132188869

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