Describe the attributes of these segments

Assignment Help Operation Management
Reference no: EM131411377

M Companies use many tools to learn more about the specific market segments they plan to target. An example of one of those tools is PRIZM. Visit ZIP Code Look-Up and search by a ZIP code of your choice. Some options to consider include Beverly Hills 90210, Las Vegas 89101, Miami Beach 33139, or Manchester, NH, 03101. Review which segments are assigned to the area, and read about two of them. In your post, share the two segments assigned to the area. Describe the attributes of these segments and what strategies marketers should use if they were trying to reach someone in this area.

Reference no: EM131411377

Questions Cloud

Enduring change of behavior that results from experience : Which of the following is an enduring change of behavior that results from experience? A group of firms that produce similar products is BEST known as.
Marketing segmentation and target marketing : Marketing segmentation and target marketing are critical to the marketing of products and services. In addition, product/service differentiation and product positioning are critical.
Characteristics of employee-centered leadership style : Explain the characteristics of Employee-Centered Leadership Style? Identify specific behaviours an employee-centered leader may exhibit and behaviours he may not exhibit?
What a revenue cycle : What a revenue cycle is. What are the components of a revenue cycle, and How do the components within the revenue cycle interact.
Describe the attributes of these segments : M Companies use many tools to learn more about the specific market segments they plan to target. An example of one of those tools is PRIZM. Describe the attributes of these segments and what strategies marketers should use if they were trying to reac..
The corporate-level and strategy of these businesses : Review the opening case regarding Coca-Cola and PepsiCo. Discuss how the environment affects the corporate-level and strategy of these businesses? Evaluate examples (NOT provided in the text) of how these companies base their strategies on informatio..
Investing heavily in employee perks ultimately pays off : Do you feel that investing heavily in employee perks ultimately pays off for a company? Would you feel the same way during hard economic times, when the pool of highly qualified workers grows and the number of available jobs shrinks dramatically?
What other examples can you recognize in the marketplace : Does a company's leadership have a responsibility to continue to build product sales and profits (and shareholder value) while seeking conclusive research results whether or not a product is indeed harmful? What other examples can you recognize in th..
Issues of privacy and security in new market space : Privacy and security are two key reasons consumers are leery of online shopping and buying. A recent Jupiter Research poll reported that 70 percent of online consumers are concerned about threats to their personal privacy on the Internet. Do you thin..

Reviews

Write a Review

Operation Management Questions & Answers

  What types of independent variables might be used

Which forecasting techniques do you think should be used in calculating fuel prices? Time series models? Qualitative models? In casual modeling, what types of independent variables might be used? Justify your answer.

  How the economics of four different industries is changing

Discuss how the economics of four different industries is changing, and how these changes will alter how firms within these industries relate to their customers. Be sure to include factors such as technology, competition, and input prices in your ana..

  Discuss whether bill has any legal rights against hilary

Bill and Hillary are friends. Bill has recently retired and now has $450,000 in super. He asks Hillary, an accountant, if he should invest $200,000 of his super funds in Midget Widgets Ltd. Hillary tells Bill that she has looked at the accounts of th..

  Discuss extent to which newly acquired research knowledge

Consider, for example, what criteria are used in your discipline to evaluate alignment of research components. And in what way will your future research contribute to your identity as scholar-practitioner who is dedicated to positive social change..

  How can you determine core competency

How can you determine a core competency? construct a questionnaire with multiple choice options of about 20 items that covers the domains of skills, experience  and education required for a job. What is the relationship between capabilities and core ..

  What is her percentage increase in productivity

Susan has a part-time business producing seasonal plywood yard ornaments for resale at local craft fairs and bazaars. She currently works 8 hours per day to produce 16 ornaments. What is her productivity? What is her percentage increase in productivi..

  Disadvantages of the ethnocentric-polycentric-region-centric

What are the main advantages and disadvantages of the ethnocentric, polycentric, region-centric, and geocentric approaches to staffing policy? When is each approach appropriate? Be sure to relate the different global staffing approaches to strategy. ..

  Product cost assuming the company uses variable costing

McIntyre's Manufacturing produces a single product. Last year, the company produced 20,000 units out of which 18,000 were sold. There were no units in beginning inventory. Calculate McIntyre's total product cost assuming the company uses variable cos..

  Cassidy applies for job as a combination bartender

Cassidy applies for a job as a combination bartender and server at Victor's Casino and Resort Spa. The interview process includes a tour of one of the bar areas at the casino. Cassidy notices that the male bar tenders and servers are all wearing tuxe..

  Describe how the website relates and supports

Describing how the website relates and supports the learning objective you selected

  Find a level workforce plan

Public Works administrators are planning the workforce of this division for next year. Labor hour requirements for the next year are 8,000, 14,000, 29,000, and 18,000, for quarters 1 to 4 respectively. Each of the current 15 workers on the workforce ..

  Draw a generic flow chart of the activities

Draw a generic flow chart of the activities (processes) this service company is doing, both front room and back room, Please also briefly writes about this processes.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd