Describe how you would establish credibility

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Reference no: EM131424093

Assignment: Business Communcation

Select a product or service for this assignment in which you believe your organization should invest capital resources to develop for sale in a global environment.

Review Ch. 4 of Business Communication Essentials.

Create a Microsoft Word analysis of 1,250 to 1,400 words that includes the following:

• Describe the product or service, including its main characteristics.

• Why do you believe this product is worthwhile?

• Create a profile of your audience/s. Why are these audience/s important? How different would you approach each audience?

• Explain how you would establish credibility.

• Explain why you selected the channel.

Select the appropriate channel for delivering your message based on context, audience, and purpose.

Format your assignment consistent with APA guidelines.

Reference no: EM131424093

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