Deliberate yum brands'' internal environment

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Reference no: EM1345233

Real Time Cases 4 (Yum Brands) & 26 (Southwest Airlines)

A) In a narrative format deliberate these firms from a strategic perspective. Information about recent changes in the firms is readily available online and should be accessed. Strategic issues must be discussed in real time.

B) Deliberate YUM Brands' internal environment. Focus on the mission as well as current goals of the firm and its collection of businesses and scope of operations and any corporate governance or agency concerns that might exist.

C) Presume that you were appointed CEO of Southwest Airlines at the time Kelleher stepped down. Would this be an informal assignment given the success of the firm at that point or a difficult one for the reason that you would have to follow such a popular charismatic leader? Explain.

Reference no: EM1345233

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