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The following assignment is for a marketing masters course:
The Lindner College of Business has about 2500 undergraduate students, including freshmen and sophomores who take little business course work while completing their General Education requirements in the first two years. Two years ago the College noted a significant problem with "churn," students enrolled in the college in increasing numbers, but then switched majors, transferred to other universities, or dropped out.
1. Based on your rough sense of student sentiments and behavior, develop a "tree" of Customer Satisfaction, Complaint Behavior and Retention for the undergraduate program in the LCB.
2. Then identify three critical points for managerial attention in order to control attrition.
3. Bonus: Make a compelling economic case for committing specific resources to one on these points, given that average "gross profit" per student runs about $7,000/semester.
What is "crowding-out?" What is the debate about this phenomenon? What do the two sides have to say? Which side of the debate are you on? Why? Defend your position.
Discuss the advantages also disadvantages of multicultural teams. Explain why would an organization which plans to implement multicultural teams need to provide encouragement also support to diverse employee network groups?
Genevieve applies for a job as a security guard at a diamond mine. The primary job of security guards is to perform body-cavity searches on the miners, at the end of each shift, to ensure the miners are not stealing diamonds.
It reasons that some of the new recruiters will renege on the accepted offer and that the organization can renege on some of its offers if need be, to end up with the right number of new hires.
Define each of the top three levels of management. Identify at least two examples of positions contained at each level. Discuss a manager's personal responsibilities at each level of management.
In 2015, approximately 59 percent of the adult population (250 million) was employed, among the lowest employment rates in 20 years. If the employment rate increased to the prerecession level of 62 percent, a. How many more people would be working..
health plan in order to receive free health care insurance within the Prestige system. Explain your plan to reach all employees and fully educate each
What advantages and disadvantages might a company gain by using phased retirement? Please go into detail not just two sentences?
Can you please explain the relationship between risk and return? Please include an example of risk and return regarding bonds and common stocks.
question about communication channelsshow which of these channels are used in your organization and how effective they
1. Describe two different aspects in which a monopolistically competitive firm behaves like perfectly competitive firm.
Describe why a High Court decision that a recently enacted statute is unconstitutional would be seen by a government as a more serious set-back to its legislative reform programme
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