Reference no: EM132358288

Business Communication Assignment -

Learning Outcomes - This assessment addresses the following Subject Learning Outcomes:

a) Apply research, academic and communication skills appropriate to the level of study and observe academic referencing requirements.

b) Critically analyse texts and/or multimedia material in both a business and academic context.

c) Identify and apply effective communication methods within a business and academic environment.

Part A - Annotated Bibliography (1500 words)

Context - The assessment supports students in developing their skills and knowledge in sourcing books, periodicals and other documents, as well as evaluating the relevance, accuracy, and quality of the materials. Creating an annotated bibliography calls for the application of succinct analytical and reflective skills, as well as informed online and library research. This assessment provides experience and understanding of information literacy and the analysis and synthesis of a range of resources involved in academic research and writing.

Part B - Forming an Argument (Up to a page)

Context - This assessment has been prescribed to appraise students' ability to think critically and form an argument supported by evidence. The assessment allows students to demonstrate their ability to understand the material they're using and to apply it in ways that go beyond what has been read.

This assessment has been designed to:

• Appraise students' ability to critically evaluate academic and other research to form an argument on an organisational topic that is supported by evidence.
• Enhance students' writing skills so they are able to form persuasive and convincing arguments and communicate them effectively.
• The resources used in Assessment 1A Annotated Bibliography are expected to be utilised in this assessment to support the argument.