Cookies before there is a significant drop in demand

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A cookie manufacturer wants to know how much it can raise the price of its cookies before there is a significant drop in demand. Which of the following is NOT part of the role of a marketing researcher in answering this question?

Interpreting thedata that has been collected.

Determining what information is required to answer the question.

Collecting thedata that will be used to answer the question.

Deciding on the new price and implementing the price change.

Reference no: EM13275617

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