Competitive intelligence is important to any organization

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Reference no: EM132203822

Competitive Intelligence is important to any organization. Understanding what your competitors are doing and comparing their successes to your success can lead to information that has value and can be used to make decisions within your organization. As a result, it is important to understand what online tools are available to help in your creation of CI. Please respond to one of the questions below.

Question

Research a CI tool and "sell" it to your peers and classmates! What are the pros and cons, and why is it a good tool?

Reference no: EM132203822

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