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PART 1: COMPETITIVE ADVANTAGES List the competitive advantages of the product, service or organization and focus on: the things that make it different from competitors in positive ways.
PART 2: MARKET NICHE AND POSITIONING STRATEGY Describe the market niche of your choice, along with the positioning strategy you recommend using. Why do you think this is the right approach?
PART 3: POSITIONING STATEMENT Develop a positioning statement using this formula: “To [target audience], [product/service/organization name] is the only [category or frame of reference] that [points of differentiation/benefits delivered] because [reasons to believe].
What are the five propositions of the Davis model of corporate social responsibility? Which proposition would be the most valuable to you as a manager in guiding your social responsibility focus in an organization?
A production process is known to produce a particular item in such a way that 5% of these are defective. If two items are randomly selected as they come off the production line, what is the probability that the second item will be defective?
On the internet and in the news you see many articles on non-profit companies and their contribution rates. For example, let us say that a firm returns 20% of its contributions to research and pays its CEO $700,000 per year. Is this reasonable? How d..
The following are monthly actual and forecast demand levels for May Through December for units of a product manufactured by the N. Tamimi Pharmaceutical Company
Cae study on Evaluating the implementation of an Enterprise System
If the PR (perfomace rating) of the individual is 97% and the allowance is 0.75 mintues, find the standard time and the percentage of workers eho will be able to finish the job within the specified time.
Identify the value chain relationships that exist for Johnson & Johnson. Consider whether there are cross-business opportunities for (a) transferring competitively valuable resources, expertise, technological know-how and other capabilities, (b) cost..
Large firms operating globally develop organizational strategies based on the type of industries and businesses in which they compete. Explain the four basic international business organization strategies discussed in the course on-line lectures and ..
Estimate the likely market evolution of the BRICs (Brazil, Russia, India, and China) over the next decade. What economic indicators might companies monitor to best guide their investments and actions? Identify three implications of the emergence of t..
Good strategic and service plans attempt to bring rationality and stability to an organization. However even the best plans can be influenced by trends and changes in the healthcare marketplace. What are some ways that management can respond to these..
What are the implications of this price escalation with respect to order size? What factors other than price must be taken into consideration?
1 calculate the mean commute time for each city depicted.2 does there seem to be a difference among the mean one-way
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