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In your note you should address the following two sections: (1) Section 1: list the key ideas you have extracted from the prescribed e-learning activity. (2) Section 2: apply those ideas to your own experience, to an organisation you know and to the topic(s) of this subject. THE MYTH OF NATIONAL CULTURE Visit the following URLs, and use 'Questions to consider' to guide your thinking. Activity 4: 'The myth of national culture' - Counter argument to Hofstede's work by Professor Brendan McSweeney at Royal Holloway, University of London URL: https://www.youtube.com/watch?v=u_l84Dj2eXY Questions to consider: 1. Do you agree with Professor McSweeney's view on national cultures? Why or why not? After viewing the survey result done by Hofstede on your home country, who do you think offers a more compelling argument on national cultures? Can a single culture be used to determine the actions of entire population?
Ddevelop the new product, service, (Air India) or marketing campaign based on the items you investigated in the previous four weeks.
Explain the change drivers impacting the future of marketing, What are few ways to develop marketing strategies
write a 700- to 1050-word paper in which you identify a total compensation plan for an organization focused on internal
Use Marketing's 4 P's (Product, Place, Price and Promotion) to analyze that company's marketing mix. Analysis of the company's marketing mix
Was this reasearch quantitative or categorical and why and Write up your experience and any context that would be important for us to understand
identify and discuss the ethical responsibilities of an advertiser including the legal and regulatory perspective.
You will identify and analyze your chosen company's social media marketing tactics. The goal will be to understand the overall use of their social media to promote the trend through its product(s)/service(s).
1q. getting franchise to adopt the online ordering system is a major challenge. what techniques would you use to
Some firms might delay the launch of their products until after the competitor has borne the cost of educating the market. Such an entry is called ________ entry. Which of the following is most closely related with the organic growth of an organiza..
Research and the Marketing Strategy: Add the information from Week 2-Discussion Board 2 about the importance of research and marketing strategy for the brand. Add information from the SWOT analysis in this section
One of the most important topics covered in this week's discussion on ethics in marketing involves marketing activities geared toward children. Based upon this week's readings, identify what you believe is one of, if not the most, unethical market..
question 1cut-throat tourism and hospitality organisations endeavour to deliver a high level of service excellence to
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