Reference no: EM132183036
1. The degree of caution companies display in valuing assets and recognizing income is known as ________.
a. transparency
b. conservatism
c. measurement
d. disclosure
e. none of the above
2. Which of the following is an example of an exclusive license agreement?
a. Three licensees have worldwide rights to sell the product worldwide for three years, during which time no other companies can use the asset.
b. The licensee is currently the only company using the intangible property, but the licensor has rights to add other licensees.
c. One licensee gets rights for the north island of New Zealand, a second licensee gets rights for the south island of New Zealand, and the licensor agrees to add no new licensees to New Zealand for the next five years.
d. The licensee and licensor use the property in the same market.
3. for a multinational enterprise operating and selling in multiple foreign markets, a specific product should be indistinguishable in quality regardless from which location it was manufactured or sold. Professor Banescu referred to this as the:
a. Ultimate Test of Marketing
b. Ultimate Test of Operations
c. Ultimate Test of Marketing
d. Ultimate Test of Quality
e. Ultimate Test of Imports
4. the best approach and least financially risky way of doing business internationally is requiring ____________ from customers before delivery of product(s) and/or service(s).
a. letters of credit
b. payment within 14 days
c. credit card payment
d. payment up-front
e. credit scores
5. As covered in class review and discussions, when a corporation pursues a global strategy in doing business internationally it sees the world as a single market where customers in different countries want similar things. Firms that employ this strategy try to standardize their ___________________ across countries no matter how different those countries are.
a. products, marketing, and operations
b. people, offices, and finances
c. products, people, and financial systems
d. people, marketing, and networks
e. products, people, and operations
6. Which of the following is least likely to trigger the breakup of a joint venture?
a. The partners place a different degree of importance on the joint venture.
b. The partners develop different capabilities to contribute to the joint venture.
c. The partners come from different industries.
d. Objectives evolve differently over time.