Coca-cola has collaborative arrangements

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Coca-Cola has collaborative arrangements whereby it produces concentrate used by other companies that bottle its drinks. Which of the following terms best describes this type of arrangement? Vertical alliance Horizontal alliance Link alliance Scale alliance

Reference no: EM13335346

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Coca-cola has collaborative arrangements : Coca-Cola has collaborative arrangements whereby it produces concentrate used by other companies that bottle its drinks. Which of the following terms best describes this type of arrangement? Vertical alliance Horizontal alliance Link alliance Scale a..
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