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Changing the marketing landscape in age of relationships
Course:- Operation Management
Reference No.:- EM132281348




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1. Discuss customer relationship management and identify strategies for creating value for customers and capturing value from customers in return.

2. Social ills in any country are normally born from a multitude of factors. What role if any, do you think globalization is having in higher reported rates of divorce, crime and drug abuse in Asia?

3. Describe the major trends and forces that are changing the marketing landscape in this age of relationships.




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