Broad marketing strategy for a food truck

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Reference no: EM131403101

Veggie Van (Food Truck)

Create the broad marketing strategy for a food truck that offers vegetarian and vegan food options, do this by completing the following:

  • Product Life Cycle. Identify the product's stage in its product life cycle using evidence from secondary data.
  • Marketing Strategy Identification. Identify an appropriate marketing strategy for the product's stage in its product life cycle using evidence from secondary data.
  • Marketing Strategy Actions. List and explain specific marketing actions appropriate for the selected marketing strategy.
  • Measuring Performance. Describe metrics for measuring the success of marketing actions.

Any references need to be in APA format.

Reference no: EM131403101

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