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Topic 1: Suppose McDonald's® was considering bringing a new kind of hamburger to its stores. What kind of research would it need to do in order to have some confidence that the new product would sell well, not just in the United States, but in its locations all over the world?
Topic 2: What are the trade-offs among all the types of research addressed? Suppose you are a manager of a small start-up firm with a limited budget. What kinds of research would be the most valuable? Why?
250 words per topic please.
What is a social hierarchy? Why is it important to understand social hierarchies? - Using the Chapters that we have read define social hierarchy.
Address the following aspects in your paper: Analyze the evolution of the country's monetary system, including the impact of any fiscal monetary and trade policies. Describe the currency exchange rates and any significant impacts on the exchange rate..
In chapter 7 of your textbook, Daniel Katz's functional theory of attitudes is discussed. For each of the four functions discussed, develop a list of attitudes towards three brands that you have had experience with. Have your attitudes changed ov..
Explain how Defender’s business model of simplicity was scalable.
Examples of the eight stages of the buying process in action and which stage is the most important in the buying process
How can you package your renewed sandwich cookie to make it more attractive on the shelf than Oreo? What about package size?Draft a brief packaging plan for the new Hydrox.
The marketing plan document is essential to business strategy and is a focal point and review the Project Portfolio Guidelines
Explain Marketing mix and explain how the elements (product, place, price, and promotion) of the marketing mix impact the development of the organization's marketing strategy and tactics
How might managers use SWOT analysis to identify new applications for electronic commerce in their strategic business units?
Write a report on what sort of Internet connections are available close to you. How many ISPs offer telephone modem access?
Explain Opt-in statement and assume you are working for a company that sells music online
Explain Business- E-commerce and What do you think are the societal impacts of e-commerce
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