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Brand managers know that increasing promotional budgets eventually result in diminishing returns. The first one million dollars typically results in a 26% increase in awareness, while the second million results in adding another 18% and the third million in a 5% increase. Andrews's product Able currently has an awareness level of 79% . While an important product for Andrews, Able's promotion budget will be reduced to one million dollars for the upcoming year. Assuming that Able loses one-third of its awareness each year, what will Able's awareness level be next year?
Rational Decision Making Model - Improving Decisions that decision in terms of the rational decision making model. How could you have improved your decision?
What makes one leader transactional and the other transformational?
Explain what is Corporate Social Responsibility and how does CSR relate to an organization's mission statement and to its strategy?
Assume you discover that their job is so varied that it is almost impossible to put together a program that addresses everyone's needs. How would you handle that?
Explain how would you describe the conflict between Michael Eisner and the Weinstein brothers, the two board members and Steve Jobs? Was it functional or dysfunctional?
Your DB reproduces the most critical stage of your research as it distils your data and allows you to explore the meaning of the data
Can team leaders or managers do more to harness the power of team norms to support ethics and ethical behaviour at work
Explain What is the Net Present Value of this project at the end of year and Annual discount rate is
Discuss and explain briefly what you think are major trade offs that companies face as they think about a possible plant closing or substantial layoffs and their responsibility to their workere and the community.
The office manager in the subsidary you are running in Thailand tells you that you she has a problem. In order to complete the sale of her company car, she will have to get the police to fill in the date on the registration and will cost $50 in "unof..
Tom also Edith filed a lawsuit against the county alleging violations of federal environmental laws of groundwater contamination also other pollution. Do Tom also Edith has standing to sue? Explain why or explain why not.
Activity based costing is a system that gathers overhead expenses for organization activities, and then assigns those costs back to items, services, sections, sales territories or other cost objects.
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