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Blockbusters business model becoming disrupted

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Reference no: EM13733346

Compared to Netflix, Blockbuster had very little data on their customers, or understanding of their preferences or behaviors. Which Netflix advantage had the most impact on Blockbuster’s business model becoming disrupted?

a. Netflix knew if the movie a customer rented was their first choice

b. Netflix’s recommendation engine based on rental history, likes, and dislikes

c. Netflix’s subscription model of never a late fee

Reference no: EM13733346

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