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Ethical issues may arise Most retailers face intense competitive pressure. The desperation that comes with such pressure has pushed some retailers toward questionable marketing practices. Critics argue, for example, that retailers too often advertise special sale items to bring price-sensitive shoppers into the store or to a website but then don’t stock enough to meet demand. Other retailers are criticized for pushing consumers to trade up to more expensive items. What is ethical and unethical in situations like these, however, is subject to debate. Retailers can’t always anticipate demand perfectly, and deliveries may not arrive on time. Similarly, trading up may be a sensible part of a strategy—if it’s done honestly. Retailers are gathering and using information to offer customers a more personalized shopping experience, which appears consistent with the marketing concept. But is it ethical to monitor customers’ shopping behavior without their knowledge? Do retailers need customers’ permission? Does it depend on how this information is used? The marketing concept should guide firms away from unethical treatment of customers. However, a retailer on the edge of going out of business may lose perspective on the need to satisfy customers in both the short and the long term. Agree? Explain?
Using the Six Sigma DMAIC process, develop a new process design for the production of the Riordan electric fans. Be sure to take advantage of any global opportunities available to Riordan, such as lower labor costs.
exclaimed that there was no need for record keeping as such reviews were considered confidential and it was not in the interest of company to maintain records of such design reviews.
During the 1800s, and well into the 1900s, families took care of their own members whenever possible. Several generations lived together, with the younger generation taking care of the older and vice versa. Post 1900s, the joint family system started..
Evergreen Natural market 2012 Case study questions 1. Who are the main players (name and position)? 2. In what business or businesses and industry or industries is the company operating? 3. What are the issues and problems facing the company?
Assume you are the project manager for a software company and your team is in charge of delivering an update to tax preparation software for the next tax season. The project team has ten software developers working together, but located across the..
Analyze the use of an Enterprise Software Systems (ESS) in a health care organization with regard to its effects on operational outcomes. Based on the recommendations that you made in the Part I of this discussion, determine a significant drawback o..
As the consultant, create a short Findings Report on Creating a Project Charter. The purpose of your Findings Report is to provide a gap analysis regarding the company’s capabilities to conduct project startup effectively.
If their current processes capability index on a key metric is less than 2.0 and the process capability ratio is 1.70, what must happen with the process standard deviation?
Research global or international strategic alliances, find a history of alliance and describe the process and the result. Investigate any role of culture on success or failure of the alliance.
Weights are on a scale from 1 through 30, and the outsourcing provider scores are on a scale of 1 through 5. The weight for the labor factor is shown as a w because Rao's OM team cannot agree on a value for this weight. For what range of values of..
Thomas Townsend has an embarrassing criminal past. In 1985, he was convicted of pedophilia, having had sexual relations with a 15-year-old child (at the time, Townsend was 29 years old.) At Townsend’s arraignment hearing, his attorney moves for immed..
There is a divide on whether the ability to work as part of a team is one of the most important skills in today’s job market. In addition, some posit that employers are looking for workers who can contribute their own ideas, but also want people who ..
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