Approach to customer-centric services

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Reference no: EM13967349

Please write a 3 page paper explain the Zurich Companies approach to customer-centric services. Discuss efforts put forth by Zurich to manage the customer experience and asses whether they are doing all they can in this regard. Please provide a well reasoned assessment and make your support for the assessment. Finally compare and contrast between the concept of "Customer Experience Management" and Customer-centric “organizations

Reference no: EM13967349

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