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Caterpillar needed to know what truck fleets should test their two new engines; how they could get a marketing strategy that could be measured; and how to adjust for the coming downturn in sales. To answer these questions, they gave their salesforce laptops and paid them to enter customer information related to each sale they made. Caterpillar analyzed the newly acquired customer data and developed strategies to address their marketing questions. Caterpillar utilized
What is the difference between a leader and a manager? What is the relative importance of leaders and managers to the success of organizations today?
Strategic reading of planned structure can be quite dry. Illustrate the key concepts of executive strategic planning, regarding a firms relationship to its the construction market and extrapolate those understandings to forecast of your start up p..
A large eastern city is requesting federal funding for a park-and-ride project. One of the requirements in the request application is a network plan for the design phase of the project. Catherine Walker, the chief engineer, wants you to develop a pro..
You've been given the critical assignment of selecting the site for your company's new plant. After months of negotiations with landowners, numerous cost calculations, and investments in ecological, social, and community impact studies, you are about..
Create a work breakdown structure for the project, using these criteria: It must be easy to interpret, such as a hierarchical list and/or a flow chart.
Watch the video at http://youtu.be/RroptWyIPcM. How can process capacity management help to design more efficient processes and meet business needs
Prepare, in a table format, a SWOTT analysis on any real company in the auto industry. As you prepare your analysis, it must be based on the following definitions for strengths, weaknesses, opportunities, threats, and trends.
Introduce a new product or use one that is out n the market. I have to create a presentation introducing this new product utilizing the Quality function deployment model. I am looking to find one that is already done and i can modify to use for my p..
There are two organizational processes operating in firms, per Daft. How would you distinguish the process of the operations for the top-down mode and the bottom-up mode? Please provide examples from not only your direct experience but also real worl..
A gas processing plant has a vat of important industrial lubricant for the machinery at the plant. Since an external supplier is responsible for maintaining the inventory of the lubricant, the supplier has a sensor set up on the vat that sends them a..
An energy company orders railcar loads of coal at a rate of 62,500 tons per year. Delivery lead time is variable, but has averaged 5 days. The annual cost to hold inventory is $200 per ton and each order that is placed with the supplier costs $2,500 ..
discuss which of the following media would be best for a business that is just starting and which would be best to use
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