Analysing the existing sales and marketing strategies
Course:- Business Management
Length: word count:1000
Reference No.:- EM131049427

Assignment Help
Expertsmind Rated 4.9 / 5 based on 47215 reviews.
Review Site
Assignment Help >> Business Management


The group will choose an organisation in the hospitality industry (to be approved by the lecturer) and will produce and present a business report critically analysing the existing sales and marketing strategies currently employed by the organisation. The report will include commentary on the website and digital marketing of the organisation. The group will present new strategies based on sales and marketing concepts taught in this subject. The group will be required to give a 10 minute presentation at the end of semester.
30% for written report; 10% for presentation.

This is a group work my team has done a few steps if you can please just have a read on it and go from there and continue the other points required down

Malaysia airlines

Headings for the assignment

-Executive summary
-Marketing strategy
-Action programs (tactics)
-Monitoring controls
-Appendices (if necessary)
-Reference list (acknowledge all sources of information) (intext as well and in the end)

All points in Sales and marketing file to be covered.

The other file is the work done by rest of the group.

Please send separate work and combined file both.

Attachment:- Marketing Assigment.rar

Put your comment

Ask Question & Get Answers from Experts
Browse some more (Business Management) Materials
At the time, in Bert's presence, Sharpie filled in the date on the note as February 2, 2010. Bert demanded payment from Martin, who refused to pay. What are Bert's rights ag
1. What are some of the key performance indicators for the staffing process? What staffing metrics should we be concerned about when it comes to proving our value to the or
Part 1: List and discuss the major risk management functions from a project management perspective for the eCommerce project. Part 2: Describe a positive and negative risk ev
What are some of the key attributes of effective groups? Ineffective groups? When are ambidextrous organizations designs necessary? What are some of the their key attributes
Market segments help organizations determine how to appropriately market products and services to consumers. For example, consider baby aspirin. This product is used by pedi
Explain why businesses develop information systems. Also, point out some of the wrong reasons businesses sometimes cite for developing information systems and support your a
You will synthesize your understanding of why Clinton's Health Plan was unsuccessful. Discuss the features of the Clinton health care reform plan and provide reasons why it
Ones investor creates a portfolio on the efficient frontier with an expected return of 10%. Another creates a portfolio on the efficient frontier with an expected return of