Aggregate planning for a bottling company

Assignment Help Marketing Management
Reference no: EM13307706

Case 1: Aggregate Planning for a Bottling Company A bottling company has decided to introduce a new line of premium bottled water that will include several flavours. The marketing management team predicts an upturn in demand based on the new offerings and the increased public awareness of drinking more water. They have prepared the following aggregate forecasts (tankloads of several flavours) for the next planning horizon of six month.MonthMayJunJulAugSeptOctForecast (tankload)506070908070The production management team has prepared the following information. The production line has the capacity to produce 60 tankloads per month in regular time at the cost of $1,000 per tankload. Overtime production and subcontracting to the available suppliers cost $1,600 and $1,800 per tankload, respectively. It costs $200 to hold one tankload for one month. Demand can also be backordered at the cost of $5,000 per month per tankload. The company has no beginning inventory and wishes to end up the planning horizon with no inventory on hand.Among the production strategies being considered are the followings:? Level production supplemented by up to 10 tankloads a month from overtime.? A combination of overtime, inventory holding, and subcontracting.? Using overtime for up to 15 tankloads along with inventory holding to handle variations.Questions include:1. Which production strategy should the production managers choose based on a total cost minimisation objective?2. What information about this aggregate plan should be shared with various supply chain partners and why? (no more than 500 words for question 2)

Reference no: EM13307706

Questions Cloud

Rank algorithms in terms of how efficiently they use memory : Rank the algorithms in terms of how efficiently they use memory.
Derive an expression for the mole fraction of h3po4 : 150,000 mol of aqueous phosphoric acid (H3PO4) solution contains 5.00% H3PO4 by moles. The solution is concentrated by adding pure H3PO4 at a rate of 20.0 L/min.
Sketch the phasor diagram for this circuit : An RLC circuit is set up with a 350 mH inductor, a 6.8 mF capacitor and a 550 W resistor. Sketch the phasor diagram for this circuit
How many entries are there in each of the following : The BTV operating system has a 21-bit virtual address, yet on certain embedded devices, it has only a 16-bit physical address. It also has a 2-KB page size. How many entries are there in each of the following?
Aggregate planning for a bottling company : Aggregate Planning for a Bottling Company
Mixed integer linear programming model : Examine and present the problem (in word file), formulate it as a spreadsheet (Excel Solver, Mixed Integer Linear programming model MILP calculations for the case question) and determine a solution.
Draw a state diagram for the state machine : Draw a state diagram for the state machine that checks if a binary number has an even or odd number of 0s.
What mass would you need to attatch to the spring : A spring with an elastic constant of 26 N/m, and want it to oscillate once every 0.75 seconds. What mass would you need to attatch to the spring
Write a program that uses an array of structs : Write a program that uses an array of structs. The structs will have the following data attributes: integer i_value float f_value Allow the user to enter 10 different integers and 5 different float numbers.

Reviews

Write a Review

 

Marketing Management Questions & Answers

  Determine the regression line

Determine the regression line and what do the coefficients tell you about the relationship between the two variables?

  Explain marketing plan for a new product

Explain Marketing Plan for a New Product and The marketing research approach you would use to develop the marketing strategy and tactics for this new product or service

  Explain consumer behavior differences to brick and mortar

Explain Consumer Behavior differences to brick and mortar store and What are the differences in the purchasing experience between buying a book at Amazon

  Explain about the marketing mix- pricing strategies

Explain about The Marketing Mix- Pricing Strategies and Describe the PRICING STRATEGIES and TACTICS of your chosen organization using the proper marketing terminology

  Explain advantages of internet e-commerce

Explain Advantages of internet e-Commerce- Web development, brick and mortar comparison

  Explain surf the web

Explain surf the web

  Creating successful long-term growth

CREATING SUCCESSFUL LONG-TERM GROWTH

  Explain about marketing discussion and why is it important

Explain about Marketing Discussion and Why is it important to establish the maximum potential for market demand

  Explain methods of payment

Explain Methods of Payment and discuss what methods of payment you are willing to accept and the benefits and risks associated with each one

  Explain e-commerce applications

Explain E-commerce applications and do you think that open source e-commerce applications are the best solution in the market today

  Explain etiquette and image consulting venture

Explain Etiquette and Image Consulting Venture and Describe your product or service in detail from the customer's perspective

  Explain are the ''bubbles'' are such a bad thing

Explain Are the 'bubbles' are such a bad thing and Commercialization of space and NASA did some pioneering work and now the money is to be made by commercialization of space

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd