A survey of purchasers to acquire information

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A telemarketing firm has recorded the households that have purchased one or more of the company's products. These number in the millions. The firm would like to conduct a survey of purchasers to acquire information about their attitude concerning the timing of the telephone calls. The president of the company would like to know the views of all pur- chasers but would also like to compare the attitudes of people in the West, South, North, and East. Describe a suitable sampling plan.

Reference no: EM131097381

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Realizing the importance of answering question : The first objective listed for this chapter is: "Realizing the importance of answering the question 'Why do I work?'" As a follow up question the text asks: "How do you define "success" in your work?" (p. 144) So, why do you work?
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