A salesperson and the sales force perform in marketing

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13-1. Describe the roles a salesperson and the sales force perform in marketing. (AACSB: Written and Oral Communication; Reflective Thinking) 13-2. Compare and contrast the three sales force structures outlined in the chapter. Which structure is most effective? (AACSB: Written and Oral Communication; Reflective Thinking)

Reference no: EM131132594

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