A company produces a product at a variable cost

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A company produces a product at a variable cost of $10. The company is interested in maximizing its contributions and profits.

There are 5 potential customers each of who will buy 1 at the most. The maximum price that each customer is willing to pay for the product is given below:

Customer

Willingness to Pay

Jane

$20

Paul

$30

Dave

$40

Bill

$50

Amy

$60

QUESTIONS:

1.      At what price should the company sell the product so as to maximize total contribution?

2.      How much total contribution will the company make at that price?

Reference no: EM13862112

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